Features Tell, Benefits Sell
seitztm1 I was highly intrigued by Coach DiDonato’s lecture in class last week. The one concept that he addressed is obviously the title of this blog post – features tell, benefits…
2016
Maybe the Interviewer is Nervous Too?
HayesAS1 Our guest speaker this week talked a lot about selling Grove City College to football recruits, and that made me realize how many big decisions in my life have been…
The Unexpected Secret
hawrankorl1 According to an article published in Forbes, The Unexpected Secret to being a Great Salesperson, the people who get the best sales results are those who can flex between introverted…
Sales: Part of the Human Condition
Yoheytj1 For the last fifty years the sales profession has given a negative impression. Pushy, annoying, and sleazy are just a few of the adjectives thrown out by the populace to…
It’s About the Why Rather Than the What
dormands1 In class we have discussed how important it is to try and figure out what our customers’ needs are and what they want. We described selling as the art of…
Attunement: Seeing the world through their eyes
Klaerenmk1 In Chapter 4 of To Sell is Human, Pink outlines the first concept of the ABC’s of selling which is attunement. I really liked this chapter so I thought I…
Selling Yourself into a Job Offer
I had an internship at PNC this summer in their asset and liability management department, and, in hindsight, selling myself probably encompassed at least 25% of what I did everyday.…
Instagram – Underutilized Selling Platform
Sarah Klein Despite unprecedented growth throughout the past five years, there are many that still view Instagram as a white girl digital platform to share pictures of sunsets and food. However, as…
The “Jackwagon” salesperson
zberry7 All too often, we vaguely picture a sales encounter in our head as a one-sided battle to the death where one party is “hustled” into making a purchase he/she really…
“A World of Salespeople.”
According to Daniel Pink, “a world of entrepreneurs is a world of salespeople.” There are so many different sales venues which could often make one think of how many entrepreneurs…