Gamification
SchwarzCE18 Although gamification may be dismissed by some as a gimmicky marketing trend, those who have implemented it effectively have made it an effective tool in their marketing and sales toolkit.…
February 2020
I am an introvert.
jeynesle18 Running your own business is a lot of work. You are CONSTANTLY selling, I mean like everyday selling. You sell through emails, texts, phone calls, face to face and social…
Pyramid Schemes
forddn17 Sales is the necessary ingredient that makes pyramid schemes work. Without sales, the company gets neither new recruits or any revenue Pyramid schemes are an illegal form of business where…
Car Buying
delposensm17 This past break I had to buy a new car to replace my old car. I had a lot of different experiences with car dealerships. I started my search online…
Mimicking Strategically
comptonjc18 Many have said that “imitation is the best form of flattery” but the implications behind this is far deeper than it may seem. Mimicking strategically is one of the keys…
Shut Up and Listen
In many iconic sales scenarios, the salesman does the majority of the talking and the prospective customer spends a lot of time listening. In many cases, the salesman rattles off…
Wegmans and Consumer Preference
Wegmans has consistently taken the top spot of grocery chain ranking lists based on customer feedback. But recently, the company even beat out Amazon, Costco and Publix as the most…
What Not To Do When Selling
The stereotypical salesman is usually perceived as “slimy”, “pushy”, or “aggressive”. A lot of sales courses teach one how to act this way or how to trick the customer into…
Arthur the Aardvark is a Menace to Society
Dudgeones17 To much of the Gen Z population, Arthur was a prominent part of childhood. At the end of every episode, Arthur learns a valuable lesson about how to be a…
Selling Money: Negotiations and the Other Side of Sales
gillettebt17 When we talk about sales, it’s natural for us to think of it as selling something for money. The truth, though, is that sales is really just the act of…