You Can’t Sell Anybody Anything – Rule #27
whitemanoc19 Sandler Rule #27 states that “You can’t sell anybody anything – they must discover they want it”. While this initially sounds counter intuitive, it is actually key to closing a…
April 2020
King of Tigers, King of Sales
warnermd17 The COVID-19 crisis has given fame to many different celebrities. For many this was the first time that the names Dr. Anthony Fauci and Dr. Deborah Birx became household names.…
Don Draper and “Going for the NO.”
In part 4 of my “sales in cinema,” series we will examine one of the greatest examples of going for the no. Unlike my previous examples of sales savages, which…
Jones BBQ and Foot Massage: A Case Study on Failing to Sell TO the Customer
hansonza17 There are many ways with which to try and sell customers on a product. Some sellers focus on a price point, others on the quality of goods, while still others…
Selling in a Job Interview: How to Apply Sales Techniques When Being Questioned
gillettebt17 We’re told to think of a job interview as “selling ourselves.” We enter to show whether we are the best qualified candidate. In this, it is similar to selling a…
Improve Your Improv – You’re Gonna Need It
hondelha17 In chapter 8 of Daniel Pink’s book “To Sell is Human,” the reader learns the importance of improv to sales. When I first read that, I didn’t understand how those…
Food Service Sales
ellifry Until the age of 13 I lived in a restaurant. My dad is a chef, and we owned a fine dining restaurant. I know it sounds kind of odd to…
My experience selling without talking budget… and how you can avoid it!
Cameron Suorsa So I made a mistake… A colleague reached out to me and needed a website for their business so that they could sell to customers online before the rapidly approaching…
It’s about Discovery
Cookal1 If you’re truly a salesperson seeking to give your prospect the best experience, your amazing pitch or presentation will probably never be heard. What do I mean? Well, in the…
Learn to Fail
Guidasmj18 All of us have failed in life one time or another. This could be failed grade on a test or project or a failure to make a sale in the…