The Psychology of Scarcity
When used in the right way, scarcity is a tactic that drives sales. Scarcity means that there are not enough resources to meet everyone’s wants. From an everyday perspective as…
When used in the right way, scarcity is a tactic that drives sales. Scarcity means that there are not enough resources to meet everyone’s wants. From an everyday perspective as…
Over break, I had the unique opportunity to watch my Dad do some non-sales selling. For more context, my Dad is a pastor of a church in the South Hills…
Pink says that being an ambivert gives you an advantage as sales person. Ambiverts have the best qualities of both extroverts and introverts– they know when to speak up and…
Management. As you read that word, what do you picture? I think of Michael Scott, from The Office. I’m sure many people might think of a bad boss, or maybe…
When you think about launching a startup, you picture building a product, raising money, and hiring a team. But one of the most forgotten but most IMPORTANT parts of building…
The common belief is that the best salespeople are naturally extroverts. Extroverts are charming, outgoing, and always ready to pitch, right? But that’s not true. Actually, ambiverts, the people who…
Over break, I watched a great movie, “Moneyball”. When you think of sales movies, Moneyball might not be the first one that comes to mind, but it should be. This…
Ever walked into a store, and within minutes, a salesperson was hovering over you, pushing products on you that you didn’t ask for? Or maybe you’ve gotten a cold call…
A common mistake in sales is talking too much. The Sandler selling system describes this with the rule: “A prospect who is listening is no prospect at all.” If your…
The idea of cold calling often gets a bad reputation, but when it is done right it can be one of the most effective sales techniques. They key is shifting…