5 Still Needed when doing Startup Sales

1. Be willing to learn

This is a must for any job position, but especially so in an environment that is constantly changing and evolving into a mature company. Not to mention that you’ll be changing and evolving your sales pitch and method.

1. Have a great desire to make a difference

If you can make a difference in someone’s life or job, you’ll be the best sales-person ever, the trick is being able to communicate that you can make a difference. But having that initial desire is a great way to come across as approachable and genuine.

1. Try not to sell–just be helpful

This kind of relates to the previous point, but I think has an added emphasis on the “share, don’t push” point we made in class.

1. Be careful to connect with the right people

This, we spoke about in class several weeks ago. When you talk to a potential customer, you’re trying to sell them on your product as much as they’re trying to sell you as a client. If you don’t connect to the right people, your sales wont flourish and you’ll just be wasting a lot of effort.

1. Differentiate from the rest of the group

There is nothing bigger in business then differentiation. If you’re not distinct from Competitor Joe down the street, your customer isn’t going to remember you. If all the pitches blend together, they’ll remember the first pitch, and the last pitch. Be the best pitch so they CANT forget you.

Bonus!

6. Tell a great story

I really liked this one because stories are what stick in people’s heads. Its even a studying technique! But if you can get your customer to understand your product, their pain, or just bond with you over a good laugh, you’ll be that much closer to a sale, and a career-long customer.