I think a key to being a good salesperson is to chase mutually beneficial sales interactions. This is also how people’s perceptions of salesmen, sleazy, dishonorable, dishonest, selfish, and greedy, can begin to change. If the new wave of salespeople puts the client first, these stereotypes will begin to change. A salesperson’s job is to be helpful, informative, and collaborative in their attempts to find a client’s pain and help discover ways to help. Pressure, manipulation, exploitation, and any other form of bad sales practices push the business of sales away from prospects. This is an area that faith applies to immensely. We are called to act with integrity, honesty, and with hopes to help those around us. In Matthew 5 we are told to be a light unto the world, and to be set apart as people of faith. Beyond what people think about sales, it is entirely possible to uphold these verses in professional life. There is even more opportunity because it is a field that a lot of people don’t trust and think is greedy, so if we work against those stereotypes, we will stick out from the world all the more. People can sense genuineness, and it will not go unnoticed in the field of sales.
2 thoughts on “Mutually Beneficial Sales”
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Julia, this is such an important concept that we learned about throughout the entire semester in relation to every aspect of sales. If we do not seek to serve and love others as we are taught in the Bible, we are not engaging in sales in a Christian way. Thus, it is important to seek out sales that will benefit others first and then our own companies. Great thoughts!
This is a really good perspective, I think this is something that tends to fall by the wayside for a lot of people. Good post!