Many parts of sales are extremely important. Most would agree that the little details of sales are extremely important. You must be detail oriented. However, the goal of sales is always the close. You can have other goals, but nothing is important as the close. That is the only way you are actually making the sale. Everything else about your sale may be great, but if you cannot close a sale it makes no difference.
Many different salesmen have been very successful with their closing strategies despite them being very different from each other. There is no one set formula for sales, especially closing a sale. A salesman must recognize that their strengths are unique to them. Go with what you are best at when you are trying to close a sale. It will most likely give you the most confidence and give you the best results. you can use techniques and what not, but your own personality is the most useful tool you have.
BoweryJE22
This is very true. Sales tactics do vary greatly, but the salesman who are most successful have identified their abilities. In doing this they are able to be the best that they can be and usually have a lot to show for it. Great post!
Also don’t be afraid to close the file! Wasting time on a iffy prospect is just as bad as losing a sale.