Yet again, I write the tale of a sales experience from Playthings! During the January season (one of our slowest times of the year), There was a middle aged couple that came into our store with their kids. This family seemed a bit stressed at first so, seeing the pain, I went and asked the kids if they wanted to play with a few toys that I had demonstrated. The kids were more than happy to do this and the parents were glad to have a few moments of rest, knowing their kids were having fun in a place they had already started to trust. When the kids eventually played around without me, I had a chance to introduce myself to the parents and just talk about their lives a bit. They talked about being stressed, but thankful for their family and they really wanted some things that their kids would love that aren’t staring at iPads. It took a bit of talking to get to this pain but, once I found it, I showed them that their kids were not only getting along with each other, but were also playing with toys and using their imaginations to have fun! The parents were delighted to see this, so much so that they made me write a note for my boss the next day about how happy they were with how I helped them. I think it is incredible how much of an impact that being genuine and looking for others best interests can not only be used to sell, but can be used to bring families closer to each other!

4 thoughts on “Being Real Is A Big Deal”
  1. This was a great job of discovering what the root pain was for these parents. All too often do we salespeople try to get people in and out of their stores and make a quick buck. The difference here is you were able to actually help them with their predicament and also found some customers who will be returning.

  2. This is a great story Josh! I love how patient you were with them in easing them into the sales process! It seems like this was just a wholesome experience for them as well!

  3. Hey Josh – It’s great to hear about your positive sales experience. It’s clear that taking the time to connect with your customers on a personal level and understand their needs and pain points can make a big difference in getting a successful sale. By offering the kids some toys to play with, you were able to alleviate some of the parents’ stress and build rapport. And once you understood their desire for their kids to be engaged in more imaginative play, you were able to offer them a solution that satisfied everyone. It’s great to see how genuine care and interest in the customer’s lives can lead to not just a sale, but also a positive impact on their family dynamic. Well done.

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