The Empty Chair
Cameron Suorsa Amazon and Jeff Bezos have been known for their “empty chair” principle. The concept of the empty chair is one of customer focus. This chair during meetings remains open, occupied…
Amazon
Sales Takeaways from Jeff Bezos
dulayre1 Most of you are probably familiar with Jeff Bezos, as he is the CEO and founder of Amazon; however, most of you probably wouldn’t think of him as a typical…
Amazon- A Suggestive Selling Giant
Maria Charlier Jeff Bezos is a genius. If you don’t know who that is, he currently runs the web giant Amazon as its founder and CEO. This company has been growing rapidly…
Is Empathy Important?
difalcolm1 What makes someone feel seen and known, and why would this be important in sales? Empathy is all about putting yourself in someone else’s shoes. A good sales person is…
Personalized Web Sales
GeigerER1 One of my favorite features on Amazon is the “Interesting Finds” feature. Basically, this feature showcases different unique and quirky objects in a Pinterest-like fashion. You have the option to…
Amazon’s Empty Chair Principle
griebcw1 Amazon’s Empty Chair Principle: The purpose of the empty chair principle is to think more about the customer. To find ways to exit your own perspective and enter that of…