Information Imbalance and Clarity
Luke Owen In class we discussed how salespeople were conventionally though of as problem solvers but information symmetry between the buyer and seller has shifted the role of the salesperson to a…
Attunement
Everyone is in sales
Liam Grossman This weekend, Grove City College hosted admitted students’ day. You may have noticed crowds of people in the dining hall and in the academic buildings. When I was getting lunch…
Jordan Belfort: What we can Learn From Him
Jake Botkin Jordan Belfort was a salesperson who sold people on using his services on Wall Street, but he is extremely good at selling. In the movie The Wolf of Wallstreet we…
The Importance of Asking Good Questions to Help Understand your Customer
Finding a customer problem is the first step to winning the business and the part of the sales conversation where many reps. struggle. You want to create a value-based sales…
Why You Should Stop Personalizing Your Sales Emails
David I currently have over 1,000 unopened emails. And that’s after deleting a few hundred. Chances are, you also get dozens, if not hundreds, of unwanted emails from companies urging you…
The Circle of Referrals
Sometimes in sales it is important not to sell. The product or service you are offering may not be the best fit for every customer. If you refer someone elsewhere…
Attention to detail
Attunement
Business::Advertising
Business::Sales
Business::Small Business
Customer Service
Perspectives on Sales
Retail Sales
Sales Process
Sales Struggles
Salesmen
Small Business
The 700 Shop
Sophia Whiteman Over my lifetime, my family has become friends with a local business owner, who owns and runs The 700 Shop in Kittanning, PA. The shop specializes in men’s clothing and…
My Sales Conversation Experience
Joey Astrab Throughout the semester, I have found myself on the “hot seat” in our class on multiple occasions. At the time, I was very nervous and did not know what to…
Ambiversion in Sales
Elliott Stratton Many people would assume that extroverts are the best salesmen, because of their ability to talk to people that they do not know. Conversely, introverts are assumed to be the…
Buoyancy and Ambiversion
Elizabeth Hasse To be an effective salesperson, it is important to find the balance between quiet listening and being able to control and direct a business conversation. This is largely why people…