https://blog.hubspot.com/sales/10-tips-ask-sales-questions-si
According to this blog post it provides brief information about questions you may use to start or to have as a safety follow up question if struggling to keep conversation with a possible client or buyer. The key takeaway is that asking the right questions can significantly enhance the sales process by uncovering prospects’ needs, building rapport, and guiding conversations towards successful outcomes.
Before getting to the general topic it says you ask general questions about there buisness and the small things, try to let the conversation flow gradually and naturally to the “final destination” your looking for as the seller. Using organic conversation also infers that you as an individual are not a robotic common salesperson. The article emphasizes the importance of open-ended questions, which encourage detailed responses and deeper insights into the prospect’s challenges and goals. It suggests starting with general questions to build comfort and gradually moving to more specific ones. This approach helps in understanding the prospect’s business context and identifying pain points.
Additionally, the article highlights the need for assertiveness without being aggressive. Salespeople should aim to ask concise, direct questions that respect the prospect’s time and foster a collaborative atmosphere where the potential buyer doesn’t seemed forced. By doing so, they can maintain control of the conversation while ensuring the prospect feels heard and valued, this also refers to how coach dug into how important it is not to make everything about the product but about the buyer. They provide detail on what exactly makes a good open ended question instead of just using yes or no questions. Using yes or no questions implies that your pushing someone to do something and often makes them uncomfortable, they also tend to make it seem if your acknowledging a problem about themselves that they don’t recognize and begins to lead down a slippery slope for you and the client when it comes to building trust.
SchrieberBE23 
FrenchJA21 
andersonsa22
The idea of being able to control a conversation takes skill. Like we saw today in class a lot of people just want to talk about themselves or they get defensive and angry. Once you figure out how to control a conversation you can normally use the same tactics in any conversation to get to the point where you can sell anything.