In today’s competitive market, it is important for businesses to have an irresistible offer to attract and retain customers. In the article “5 Steps to Build Your Irresistible Offer and…
Today in class Dr. Sweet talked about how it is important to answer a prospect’s questions with more questions so that you can understand the prospects pains and hopes for…
During any sales process, there are going to be questions that the prospect will ask. These questions can range from genuine interest to challenging traps. If the salesperson isn’t careful,…
In class today, Dr. Sweet discussed Pink’s three elements of buoyancy: interrogative self-talk, positivity ratios, and explanatory style. The one we focused on the most towards the end of class…
I think that the sit-com “The Office” is a very well known show that is full of laughter and entertainment. I have watched the show for years now and there…
In this article, “The Pay Is High and Jobs Are Plentiful, but Few Want to Go Into Sales”, author Patrick Thomas examines the current state of the sales job market…
This article about the sales funnel is a great overview of the combination of marketing and sales in the industry. The sales funnel is a widely recognized concept in the…
The COVID-19 pandemic has disrupted the global economy, causing significant changes in consumer behavior and business operations. In the Harvard Business Review article “Selling After the Crisis,” authors Brent Adamson…
In his article “The Future of Sales Leadership,” Scott Edinger discusses the evolving role of sales leaders in a rapidly changing business environment. Edinger notes that traditional sales leadership models,…
This article is a good overview of the different tactics that can be used to overcome any unnecessary manipulation tactics. The use of sales manipulation tactics has become increasingly prevalent…
Trent Wick 
tothrm19 
Ethan David 
kapusinskija19 
Molly Gleason 
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