Don’t paint seagulls in your prospects picture is an amazing rule that sounds very interesting but when you get to the meat of it, the content is very powerful. This rule is proving the point that you aren’t able to force people to see things from your point of view. The sales process isn’t about forcing others to see your view; however, it is about a mutual discovery that leads to a mutual agreed upon result. The story of where the name of the rule comes from is a exaggerated story of the consequences that can follow when you figuratively, or literally paint a seagull in the prospects picture. When you strong arm a prospect to see your point of view you completely skip the step of building a relationship and relating to the customer. Even if you might be able to relate to the prospect, when you force the relationship it most likely won’t lead to a sale.
testacr22 
karwowskial21 
Trinity Blank 2 thoughts on “Painting Seagulls?”
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Love the fact that you talked about seagull right after we talked about it in class. It is very interesting that people paint seagull for others all the time. The primary reason for that is because people simply want to share what they think is good.
Its important to realize that you cannot force the other party to be in your perspective. If you did try to do that then you are to focused on your end goal and not the prospect. Understanding the prospect is the first step to a good relationship, and that is what you are shooting for.