Have you ever gotten a sales call when you were preoccupied, like during dinner time or too early in the morning? I know I have, and it annoyed me right off the bat. Instantly, I didn’t care about what they were selling or why they were trying to contact me.
According to Factor Finders, this is a very important thing to consider when doing cold calls in sales. The way a potential customer might view this action could be detrimental to the sale. At dinnertime, for example, people want to relax, spend time with family, and not think about work. Calling a potential customer at this time can be seen as rude, aggressive, and inconsiderate – none of which you want to be seen as to make a sale.
Alternatively, it is important to get to know your potential customer and what times work for them. Are they a morning person? Or do they prefer to only take calls during their time in the office? Knowing this will help you avoid accidentally being rude and calling at the wrong time.
To learn more, please visit: https://www.factorfinders.com/startups/annoying-sales-techniques
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