Dating and sales have more in common than I thought they did.  Both in the hypothetical and theoretical way, people approach sales and romantic dating quite similarly.  Many people go into the dating world with a mindset of “selling yourself,” trying to put on their best face possible in order to attract the most buyers possible.  They fear rejection as the worst thing possible and just want to find a buyer, not necessarily the best buyer.  Going in this way is more the colloquial way of approaching sales, going at it the way the world views it.  However, this is not how actual sales work, nor is it how actual dating should work.

A few of the sales core concepts that we talked about in class can be directly applied to dating the right way.  Core concept 1 discusses learning to fail to win, a very helpful maxim when approaching a romantic relationship.  Not every person is right for you, just like how not every sale is the right one.  In the sales world, sometimes things just aren’t the right fit, no matter how much you would like them to be.  The dating world is no different.  Being afraid of rejection holds you back from both pursuing the best relationship or encourages you to stay in a relationship that clearly isn’t the best fit.  Learning to embrace failure like a salesperson can keep you buoyant, optimistic, and on the right track in the dating world.

Dating does not have to be approached as a terrifying ordeal in which rejection and heartbreak is inevitable.  It does not even need to be approached as an opportunity to sell yourself to anyone who’s willing to pay you the time of day.  Instead, dating is like sales in the purest way: it’s just an opportunity to talk to someone about their life and problems and see if both of your problems and pain are compatible.  Sometimes the sale happens and sometimes it doesn’t, but that’s the beauty of the sales process – you can just pick right on up and keep going.

2 thoughts on “Sales and Dating”
  1. I agree that dating is more or less selling yourself to another person. The fear of rejection in dating is a big problem for some people. I feel that a good way to combat this fear would be to tell yourself that dating is subjective, and temporary just like an individual sale.

  2. Really interesting concept of trying to find the right buyer. Thought-provoking analogy between the two seemingly unrelated subjects. Fear of failure is a big problem in dating. Sales strategies can even help for this which is super helpful. This just shows how much non-sales selling there is in the world today.

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