{"id":1160,"date":"2023-05-11T03:16:42","date_gmt":"2023-05-11T03:16:42","guid":{"rendered":"https:\/\/gccwebsites.com\/seoblog\/?p=1160"},"modified":"2023-05-11T03:16:45","modified_gmt":"2023-05-11T03:16:45","slug":"why-should-you-implement-structured-data","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/seoblog\/2023\/05\/11\/why-should-you-implement-structured-data\/","title":{"rendered":"Why Should You Implement Structured Data?"},"content":{"rendered":"\n<p>Structured data is data which is a standardized and organized way to provide information about a web page. It helps search engines better understand what your content is\u00a0about. But how does it help your SEO? While there are many benefits of structured data, we will discuss four important ones. <\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Get Rich Results<\/li>\n<\/ol>\n\n\n\n<p>Rich results are visually-enhanced search results with information pulled from relevant structured data. These can often increas clickthrough rates and organic traffic to your\u00a0pages.<\/p>\n\n\n\n<p>\u00a0   2. Get into Google\u2019s Knowledge Graph<\/p>\n\n\n\n<p>Google\u2019s Knowledge Graph\u00a0is a knowledge-base of entities and the relationships between them. You, your brand, and your products can all become entities that are established and influenced by structured data. The most direct implication of getting into the Knowledge Graph is having a Knowledge Panel that provides more brand visibility and authority.<\/p>\n\n\n\n<p>    3. Support semantic search<\/p>\n\n\n\n<p>Semantic search\u00a0focuses on the meaning behind search queries instead of traditional keyword matching. It\u2019s how Google manages to return perfect results when you search for something vague. Because structured data helps Google to better understand what your pages are about, it may help them show up for more relevant search queries.<\/p>\n\n\n\n<p>    4. Support your\u00a0E-A-T<\/p>\n\n\n\n<p>E-A-T\u00a0stands for expertise, authoritativeness, and trust. These three things are what Google looks for in a web page. Using structured data feeds Google information about your website, its content, and its authors, and makes it easier to assess your\u00a0E-A-T.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Structured data is data which is a standardized and organized way to provide information about a web page. It helps search engines better understand what your content is\u00a0about. But how does it help your SEO? While there are many benefits of structured data, we will discuss four important ones. Rich results are visually-enhanced search results [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1160","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why Should You Implement Structured Data? - ENTR 330 SEO Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gccwebsites.com\/seoblog\/2023\/05\/11\/why-should-you-implement-structured-data\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Why Should You Implement Structured Data? - ENTR 330 SEO Blog\" \/>\n<meta property=\"og:description\" content=\"Structured data is data which is a standardized and organized way to provide information about a web page. 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