We know that search engine optimization is important, but how important is it as a skill on a resume? I did a little searching and this was what I found:<\/p>\n\n\n\n
Here is the facts: The number of available search engine optimization jobs increased by 43 percent in 2018, with search marketing experience among LinkedIn\u2019s most in-demand skills for 2018 and beyond. It\u2019s not hard to see why: over 93% of online experiences begin with a search engine.<\/p>\n\n\n\n
One study of all web searches in May 2018 found that the click-through rate for the top-ranking search result was just under 30 percent.<\/p>\n\n\n\n
Additionally, Internet users are simply searching more frequently. The number of core search queries from the top four search engines in the United States in April 2018 was 17.6 billion. And to think this was in 2018-imagine what it is now. <\/p>\n\n\n\n
Increasingly, even if \u201cSEO\u201d isn\u2019t in your job title, you will likely be expected to have a firm grasp on optimizing your website to search-engine prominence. Optimization is not only for websites, but also podcasts, social media posts, sales and more. <\/p>\n\n\n\n
SEO is considered a major advantage or even a prerequisite for jobs in many fields, including communications, content creation and management, marketing, social media, and even journalism.<\/p>\n\n\n\n
Having experience in SEO can give you a one-up to other applicants in many more fields than one. Taking a certification course or online classes is one of the easiest ways to gain this experience. <\/p>\n\n\n\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
We know that search engine optimization is important, but how important is it as a skill on a resume? I did a little searching and this was what I found: Here is the facts: The number of available search engine optimization jobs increased by 43 percent in 2018, with search marketing experience among LinkedIn\u2019s most […]<\/p>\n","protected":false},"author":96,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3345","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\n