The goal of Spotify and really any music service is to tune the listener’s experience to their favorite artists and genres. When you first create an account they ask you to pick your favorite artist and genres. This helps to build a custom foundation that will be fined tuned as they listen to music. From the perspective of the artist though. They have three ways to be found. 1. Found on playlists. 2. Featured by Spotify (Home page or Playlists). 3. Found via search. Being found via search is obviously a lot harder for smaller artists. However, creating a strong brand and social media presence can help them catch up. Also having a bold cover photo can help create clicks. Same as adding as many keywords as possible (as long as it fits the feel of the song). For example, if the song is upbeat, then perhaps put a “workout” tag on it. <\/p>\n\n\n\n
Using the Spotify For Artists tool can help with giving the artist more credibility and a better-intergraded profile. The tools also give demographic data such as gender and age. This helps see who the audience is so they can better appeal to them <\/p>\n\n\n\n
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