{"id":4157,"date":"2026-02-09T15:09:10","date_gmt":"2026-02-09T20:09:10","guid":{"rendered":"https:\/\/gccwebsites.com\/seoblog\/?p=4157"},"modified":"2026-02-09T15:09:41","modified_gmt":"2026-02-09T20:09:41","slug":"seo-and-keywords","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/seoblog\/2026\/02\/09\/seo-and-keywords\/","title":{"rendered":"SEO + Keywords"},"content":{"rendered":"\n<p>My past two blogs have attempted to bring some clarity to someone who has just started researching SEO; this is a continuation of that. One of the most important aspects of SEO is <strong>keywords<\/strong>. Put simply, keywords are important to SEO because business attempt to understand and utilize certain keywords to help direct users that may need that company\u2019s good or services. Remember, SEO is really consumer focused. There are ten main steps in Keyword Research. <\/p>\n\n\n\n<p>First, you must think about and research the needs of your target users. What do they need to know in order to do what they want to do? What would they find important? The obvious second step is to do some quick, initial brainstorming. Ask yourself questions you think your prospects may be asking themselves. Next, you must explore a fuller range of semantic variables. A semantic variable is basically a the equivalent of an \u201cx\u201d or a \u201cy\u201d in a math problem. It\u2019s a placeholder word that broadens the scope of a sentence or a search. \u201cCoffee near me\u201d is an example of this; \u201cnear me\u201d is the semantic variable. The next step is to use certain tools like Google Keyword Planner and others to help modify this new list of keywords you have started. The fifth step is to create a master list of keywords that could be used while searching for your site. Then, do some searching yourself on those keywords. What other sites pop up when you type them in? Are they real competition? Can you beat them? You must ask yourself these questions. The next three steps are all related. Step seven is to reduce your list to a manageable number, eight is to identify 3-5 main keywords, and step nine is to identify 3-5 secondary keywords. All of this really shows you your strengths. Finally, you need to actively target keywords with onsite optimization efforts. Do the work of implementing keywords and it will pay off faster than you think<\/p>\n","protected":false},"excerpt":{"rendered":"<p>My past two blogs have attempted to bring some clarity to someone who has just started researching SEO; this is a continuation of that. One of the most important aspects of SEO is keywords. Put simply, keywords are important to SEO because business attempt to understand and utilize certain keywords to help direct users that [&hellip;]<\/p>\n","protected":false},"author":112,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4157","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SEO + Keywords - ENTR 330 SEO Blog<\/title>\n<meta name=\"description\" content=\"How do Keywords relate to SEO? How should I use them? What are the necessary steps? This article dives into the importance of Keywords in SEO\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gccwebsites.com\/seoblog\/2026\/02\/09\/seo-and-keywords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO + Keywords - ENTR 330 SEO Blog\" \/>\n<meta property=\"og:description\" content=\"How do Keywords relate to SEO? How should I use them? What are the necessary steps? 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