In search engine optimization, empathy is a crucial and important aspect. When finding keywords, starting a website, or brainstorming, you always need to have empathy. By asking yourself and your team, “what does my target market want?” or “what are they searching for?” you are then able to find more accurate information instead of basing it on what you personally think or want. Putting yourself in their shows it what will make your search engine optimization experience as well as their experience that much better than otherwise. But you can not just stop at asking yourself those questions. You then need to go and confirm your thoughts. You can do this by asking actual people. In your target market of course. By getting real answers from real people you can better be able to adapt and concrete your information. Confirming thoughts. If from asking others you find out that you have actually been wrong the whole time and what you thought they want wasn’t the right thing, then you can go back to the drawing board and restart the process. Especially after gaining important information. Side tip; you should definitely consider if and when you interview people, try to not do anyone you personally know. Often interviews can easily be screwed when the person interviewing them is their friend in really life. <\/p>\n","protected":false},"excerpt":{"rendered":"
In search engine optimization, empathy is a crucial and important aspect. When finding keywords, starting a website, or brainstorming, you always need to have empathy. By asking yourself and your team, “what does my target market want?” or “what are they searching for?” you are then able to find more accurate information instead of basing […]<\/p>\n","protected":false},"author":37,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-666","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\n