{"id":12217,"date":"2025-02-12T23:38:08","date_gmt":"2025-02-13T04:38:08","guid":{"rendered":"http:\/\/gccwebsites.com\/startupsales\/?p=12217"},"modified":"2025-02-13T00:10:48","modified_gmt":"2025-02-13T05:10:48","slug":"someone-tell-leyla-shes-in-my-post","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/someone-tell-leyla-shes-in-my-post\/","title":{"rendered":"Someone tell Leyla she’s in MY post"},"content":{"rendered":"

Every February, Grove City College hosts a craft fair. This is great for people who want to sell things, but maybe not as much those who don\u2019t want to spend money (even though there was a really cute crochet strawberry snake). Mainly, students. College students love selling stuff, but they don\u2019t always like buying stuff (although the amount of college students who like to buy things is apparently larger than I previously believed).<\/p>\n

Either way, the fair was a great example of multiple selling principles. For example, knowing your audience and\/or competitors is important. The girl selling crochet flowers for $12-15 each two spots away from a table where I could get three of the same thing for $5 could have probably benefited from this principle. The girl who sold me a fun knit hat for $6 definitely got this principle.<\/p>\n

But by far the best stand at the craft fair was the one selling a wonderful, delicious, scrumptious Portuguese treat known as pastel de nata. The pastries were made and the stand run by three lovely ladies, one of them being our very own Leyla Zwolinski. Three cheers for Leyla and her delicious pastries!<\/p>\n

But listen. These ladies knew their audience. Their target market. They were, as Pink might say, attuned<\/em>. They had three basic understanding principles down:<\/p>\n

    \n
  1. They were selling food. Really yummy food. College students love food.<\/li>\n
  2. The pastries were cheap. In fact, they were donation-based, so it was a pay-what-you-want system. One could say that they understood the pain of their target market. I don\u2019t know if it worked out for them, but it worked out for me.<\/li>\n
  3. I just need to mention again that these things are actually so good. So so good. I\u2019m not obsessed I\u2019m just being honest.<\/li>\n<\/ol>\n

    Anyway, all that to say they had the best stand and next time any of you guys see them you must buy some.*<\/p>\n

     <\/p>\n

     <\/p>\n

    *@Leyla can I get free pastries for advertising pleeeeeaaase pleasepleasepleasepl<\/p>\n","protected":false},"excerpt":{"rendered":"

    Every February, Grove City College hosts a craft fair. This is great for people who want to sell things, but maybe not as much those who don\u2019t want to spend money (even though there was a really cute crochet strawberry snake). Mainly, students. College students love selling stuff, but they don\u2019t always like buying stuff […]<\/p>\n","protected":false},"author":3185,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[280,351],"tags":[],"class_list":["post-12217","post","type-post","status-publish","format-standard","hentry","category-food-sales","category-small-business"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/12217","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/3185"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=12217"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/12217\/revisions"}],"predecessor-version":[{"id":12219,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/12217\/revisions\/12219"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=12217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=12217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=12217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}