{"id":12447,"date":"2025-02-28T22:19:42","date_gmt":"2025-03-01T03:19:42","guid":{"rendered":"https:\/\/gccwebsites.com\/startupsales\/?p=12447"},"modified":"2025-02-28T22:19:42","modified_gmt":"2025-03-01T03:19:42","slug":"core-concept-1-and-sports","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/core-concept-1-and-sports\/","title":{"rendered":"Core Concept #1 and Sports"},"content":{"rendered":"<p>David Mattson&#8217;s list of core concepts for selling starts with Core Concept #1: &#8220;You have to learn to fail to win.&#8221; The main idea of this concept is that failing is actually a great stepping stone to success. Failure in sales is inevitable. There is no way you will get to close the deal every single time, but that&#8217;s okay! Failure can help us learn, and every sales call or experience is an opportunity to get better. The important thing to remember as a salesperson is that you are not defined by your sales success. This is where Mattson&#8217;s idea of &#8220;real you&#8221; vs. &#8220;role you&#8221; comes in. The key aspect of the idea is that you\u00a0<em>must\u00a0<\/em>separate the real you (personal identity) from the role you (salesperson).<\/p>\n<p>Now you may be asking, &#8220;how does this apply to sports? We&#8217;re talking about sales here.&#8221; This is true. However, think about how much failure is involved in sports. If you are an athlete like me, I am sure you know how it feels to take those failures in practice or in the game to heart. You can start to base your self-worth on your performance in your sport more than anything else. Personally, I struggle to separate the &#8220;real me&#8221; from the &#8220;role me&#8221; (athlete). I&#8217;ll be honest, I am still learning to fail to win. I know that every swing I miss or ball I fumble helps my brain calculate what to do differently next time, but man&#8230;it stinks. As I continue to improve, though, my self-esteem (within the scope of softball) increases. The same thing will happen in a sales environment. The more practice (and failures) you have, the more educated and confident of a salesperson you&#8217;ll become.<\/p>\n<p>Who knew there was such a strong connection between sports and sales?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>David Mattson&#8217;s list of core concepts for selling starts with Core Concept #1: &#8220;You have to learn to fail to win.&#8221; The main idea of this concept is that failing is actually a great stepping stone to success. Failure in sales is inevitable. There is no way you will get to close the deal every [&hellip;]<\/p>\n","protected":false},"author":3201,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-12447","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/12447","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/3201"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=12447"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/12447\/revisions"}],"predecessor-version":[{"id":12451,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/12447\/revisions\/12451"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=12447"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=12447"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=12447"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}