{"id":1291,"date":"2015-05-04T14:17:19","date_gmt":"2015-05-04T14:17:19","guid":{"rendered":"http:\/\/gccwebsites.com\/startupsales\/?p=1291"},"modified":"2015-05-04T14:17:19","modified_gmt":"2015-05-04T14:17:19","slug":"just-do-it","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/just-do-it\/","title":{"rendered":"Just Do It"},"content":{"rendered":"<p><img decoding=\"async\" class=\"alignleft size-medium wp-image-1292 lazyload\" data-src=\"http:\/\/gccwebsites.com\/startupsales\/wp-content\/uploads\/2015\/05\/keep-calm-and-sell-yourself-257x300.png\" alt=\"keep-calm-and-sell-yourself\" width=\"257\" height=\"300\" data-srcset=\"https:\/\/gccwebsites.com\/startupsales\/wp-content\/uploads\/2015\/05\/keep-calm-and-sell-yourself-257x300.png 257w, https:\/\/gccwebsites.com\/startupsales\/wp-content\/uploads\/2015\/05\/keep-calm-and-sell-yourself.png 600w\" data-sizes=\"(max-width: 257px) 100vw, 257px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 257px; --smush-placeholder-aspect-ratio: 257\/300;\" \/>Personally I think the best way to learn how to sell, is to just go do it. \u00a0Inevitably in the process you will also learn how to fail. \u00a0You will learn what works and what doesn&#8217;t. \u00a0You will learn what things could be done to make your pitch work a little better. \u00a0As entrepreneurs we will probably not only spend a lot of our time in direct selling (e.g. a product\/service to consumers), but we may also spend a good amount of time in pitching to investors. \u00a0I would say, for the entrepreneur, this is one of his\/her highest points of selling. \u00a0Some would classify this as non-sales selling, but the truth is, if your successful, there will actually be an exchange of cash. \u00a0When you pitch an idea to investors you&#8217;re not just selling the feasibility of the idea, the cash flows, or the ROI. \u00a0These are things that the investor needs to know, but perhaps not the most important things. \u00a0You are actually selling yourself, your knowledge of the business, the industry, the product you&#8217;re making, etc. \u00a0You are trying to show the investors why they should invest in you. \u00a0Business ideas are a dime a dozen, but the people that can actually carry them out are a rarity. \u00a0This is why it&#8217;s so important to create an effective management team around your idea. \u00a0You want to showcase your experience in the industry, or you want to show where you have filled your gaps in experience with other expertise. \u00a0The investor buys a lot more than just the idea, they are buying you, the owner\/CEO\/ whatever role you fit in.<\/p>\n<p>I recently pitched in the business plan competition, and though I didn&#8217;t place, I had a lot of fun, and I learned a ton. \u00a0I&#8217;m also getting ready to go down to Highmark this week with a team that I have been coaching and assisting in fleshing out a concept that they will pitch to Highmark executives. \u00a0Previously I had the opportunity to do this myself and it was an amazing experience. \u00a0This team too, will have the opportunity to sell themselves and their idea to these Highmark executives. \u00a0All these things that I&#8217;ve mentioned are amazing opportunities to learn how to sell. \u00a0My advise: \u00a0get out there and start selling, there is no better classroom than to be out in the field.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Personally I think the best way to learn how to sell, is to just go do it. \u00a0Inevitably in the process you will also learn how to fail. \u00a0You will learn what works and what doesn&#8217;t. \u00a0You will learn what things could be done to make your pitch work a little better. \u00a0As entrepreneurs we [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1291","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/1291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=1291"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/1291\/revisions"}],"predecessor-version":[{"id":1293,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/1291\/revisions\/1293"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=1291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=1291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=1291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}