We’ve had many great examples of salespeople visit our class this semester, and we discussed even more. \u00a0A lesson that we’ve heard several times is that in a startup situation, it is good to sell well and sell often.<\/p>\n
Sam Weber was a great example of this, as she said that she tells nearly everyone she meets about ProfilePasser. \u00a0You never know who you’ll meet and who will help you out along the way, so it’s important to have a casual “sales pitch” prepared for any situation.<\/p>\n
I use the term sales pitch here loosely, because what I am referring to is not a typical pitch. \u00a0You want to be able to succinctly tell anyone about your business in casual conversation, without sounding like you’re trying to pitch it to them and without sounding like you are bragging. \u00a0If you’re sitting on a plane, you want to be able to chat with your neighbor who you’ve never met and tell them about your business, even if you don’t know their profession or interests. \u00a0It would be silly to go into a full pitch about a window frame business to a research biologist, but what if your neighbor ended up being a major contractor who was looking for a new window frame provider?<\/p>\n
There are two lessons that I’m trying to get across in this post: 1) know how to “pitch” your idea without pitching it, and 2) be willing to tell everyone you meet about your business using this non-pitch pitch.<\/p>\n","protected":false},"excerpt":{"rendered":"
We’ve had many great examples of salespeople visit our class this semester, and we discussed even more. \u00a0A lesson that we’ve heard several times is that in a startup situation, it is good to sell well and sell often. Sam Weber was a great example of this, as she said that she tells nearly everyone […]<\/p>\n","protected":false},"author":60,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33,45,51,56],"tags":[],"class_list":["post-2178","post","type-post","status-publish","format-standard","hentry","category-dos-and-donts","category-non-sales-selling","category-perspectives-on-sales","category-social-sales"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/2178","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/60"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=2178"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/2178\/revisions"}],"predecessor-version":[{"id":2179,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/2178\/revisions\/2179"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=2178"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=2178"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=2178"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}