{"id":3413,"date":"2017-04-24T17:20:04","date_gmt":"2017-04-24T17:20:04","guid":{"rendered":"http:\/\/gccwebsites.com\/startupsales\/?p=3413"},"modified":"2017-04-24T17:32:47","modified_gmt":"2017-04-24T17:32:47","slug":"need-help-pitching-part-1","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/need-help-pitching-part-1\/","title":{"rendered":"Need Help Pitching? (Part 1)"},"content":{"rendered":"<p>Are you having trouble making a pitch?<\/p>\n<p>I have come up with some hints or tips to help create a good pitch:<\/p>\n<h2>Be different<\/h2>\n<p>Look to break traditional protocol in ways that may immediately capture your prospect\u2019s attention. Disclaimer: While different may garner you attention, it\u2019s professionalism that lands you the job. Don\u2019t go too far over the line, or you could find yourself alienating potential clients. The key may be to start your sales pitch with something unexpected that invokes curiosity.<\/p>\n<h2>Find your specific niche<\/h2>\n<p>Rather than tossing your product out into the world and seeing who happens upon it, consider figuring out who your ideal client is. Research their critical details\u2014gender, age, profession, needs and problems. Once you\u2019ve figured out exactly who you\u2019re pitching to, try making the proposal all about your audience. As they read or hear your pitch, they should ideally feel as if you&#8217;re talking specifically to their situation. They should feel like you&#8217;re psychic. You may get a better close rate and spend less money on marketing once you\u2019ve narrowed your niche down.<\/p>\n<h2>Be informal<\/h2>\n<p>Formality may impose distance between two people, and that\u2019s the opposite of what you\u2019re shooting for. Here\u2019s my strategy for writing a pitch with just the right level of informality: I write my pitch as if it\u2019s addressed to my best friend, then I swap the name of my friend with my prospect, and finally I clean up the pitch to edit out anything that\u2019s too casual. What I end up with is the perfect tone.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you having trouble making a pitch? I have come up with some hints or tips to help create a good pitch: Be different Look to break traditional protocol in ways that may immediately capture your prospect\u2019s attention. Disclaimer: While different may garner you attention, it\u2019s professionalism that lands you the job. Don\u2019t go too [&hellip;]<\/p>\n","protected":false},"author":92,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3413","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/3413","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/92"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=3413"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/3413\/revisions"}],"predecessor-version":[{"id":3417,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/3413\/revisions\/3417"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=3413"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=3413"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=3413"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}