By Leona Bently<\/p>\n
During our class last Friday afternoon, our guest speaker Evan Lowe talked a lot about the importance of connections in selling. Upon looking back over my notes from his talk, I noticed he brought up how important networking is not just once or twice, but seven times. While we have heard many guest speakers talk about how “knowing a guy” is the quickest route to success, contemplating connections in the established sales industry is somewhat strange. Think about it: when you dream up a sales situation, you don’t generally think about selling to people you know. Sure, if you’re selling in a startup you may ask your friends to buy your product first, but in an already established company you are generally selling to strangers. After all of our talk about trying to strike up conversations, telling stories, asking questions, and making selling personal, everything seemed to harmonize when Mr. Lowe started talking about connections. When you connect with a person who you’re selling to, they will fight for your side instead of either brushing you off or fighting against you. Blogger\u00a0Eunice Webster has synthesized this idea in her post Stop Selling and Start Making Friends<\/a>.\u00a0<\/em>Since many of us are already great at making new friends, I find this concept to be highly encouraging and super simple to those of us heading into a new phase of professionalism in our lives. So be encouraged, don’t be afraid, make new friends, and sell some stuff while you’re at it!<\/p>\n","protected":false},"excerpt":{"rendered":" By Leona Bently During our class last Friday afternoon, our guest speaker Evan Lowe talked a lot about the importance of connections in selling. Upon looking back over my notes from his talk, I noticed he brought up how important networking is not just once or twice, but seven times. While we have heard many […]<\/p>\n","protected":false},"author":157,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[99,51,50,2],"tags":[],"class_list":["post-4351","post","type-post","status-publish","format-standard","hentry","category-evan-adams","category-perspectives-on-sales","category-relationship-selling","category-sales-tips"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/4351","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/157"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=4351"}],"version-history":[{"count":2,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/4351\/revisions"}],"predecessor-version":[{"id":4439,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/4351\/revisions\/4439"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=4351"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=4351"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=4351"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}