{"id":450,"date":"2015-02-16T11:00:24","date_gmt":"2015-02-16T11:00:24","guid":{"rendered":"http:\/\/gccwebsites.com\/startupsales\/?p=450"},"modified":"2015-02-17T04:16:03","modified_gmt":"2015-02-17T04:16:03","slug":"tips-from-the-best","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/tips-from-the-best\/","title":{"rendered":"Tips from the Best"},"content":{"rendered":"<p><strong>Make the sale yours.<\/strong><\/p>\n<p>One of my favorite business magazines to read is Inc., so when I saw this <a href=\"http:\/\/www.inc.com\/steve-cody\/tips-from-the-best-salespeople-ive-ever-met.html\">article\u00a0<\/a>called <em>\u201cTips from the Best Salespeople I\u2019ve Ever Met,\u201d<\/em> I decided to share the treasure. Interestingly, Steve Cody, the author, proposes a similar approach to sales as we have discussed in class. He shares some fascinating nuggets from three of his friends who are also top-level sales executives.<\/p>\n<p><strong>\u201cKnow how to read.\u201d<\/strong> All three of Steve Cody\u2019s friends list the importance of knowing how to read your customer. A lot of this comes with being aware of non-verbal signals and cues, but some of it just comes with practice. \u00a0Massimo Biberaj, owner of a high end, New York City restaurant, will never go up to a table before making eye contact with them. He can often tell whether they need more wine, have a question, or just want to be left alone, even before approaching them. \u00a0Reading your customer is crucial to good sales.<\/p>\n<p><strong>\u201cThe right amount of pressure\u201d <\/strong>Modesto Gonzales, manager of Garmany, a high-end personalized New Jersey clothing store, doesn\u2019t call or text his customers more than three times a year. He says, \u201cI\u2019ll call them on their birthday or wedding anniversary, and I\u2019ll also let them know a new clothing line\u2019s arrival, but that\u2019s it.\u201d Gonzales realizes the importance of giving potential customers time and space. Steven Nadell, managing director at Wells Fargo Advisors, looks at business as a, \u201cPartnership between the client and salesperson\u201d which gives him a great starting point when dealing with customers.<\/p>\n<p>If you keep both of these concepts in mind when trying to sell you will be off to a great start. There are a few last pieces of advice from Cody\u2019s friends that might prove useful. Here they are.<\/p>\n<p><strong>Extra Tips.<\/strong><\/p>\n<p>\u201c&#8217;Be honest with yourself and the customer,\u2019 Biberaj says. \u2018I always ask the chef to eat his own food each night before I&#8217;ll offer it to my customers. If it&#8217;s not good enough for him, I won&#8217;t put it on the specials list.\u2019<\/p>\n<p>&#8220;\u2019You have to truly love what you do for a living in order to be successful in attracting and retaining customers,\u2019 Nadell says. \u2018Clients always come first. In fact, try to put yourself in the clients&#8217; shoes and imagine what their wants and needs are. It&#8217;ll make you a better salesperson.\u2019&#8221;<\/p>\n<p>\u201c\u2019Every one of Garmany&#8217;s customers is highly successful in their field of work,\u2019 Gonzales says. \u2018As a result, they&#8217;re finely attuned to giving and receiving top-notch service. If you can&#8217;t provide the very best service, they&#8217;ll find someone else who can.\u2019\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Make the sale yours. One of my favorite business magazines to read is Inc., so when I saw this article\u00a0called \u201cTips from the Best Salespeople I\u2019ve Ever Met,\u201d I decided to share the treasure. Interestingly, Steve Cody, the author, proposes a similar approach to sales as we have discussed in class. He shares some fascinating [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":456,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/49"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=450"}],"version-history":[{"count":2,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/450\/revisions"}],"predecessor-version":[{"id":458,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/450\/revisions\/458"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media\/456"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}