{"id":508,"date":"2015-02-22T22:47:56","date_gmt":"2015-02-22T22:47:56","guid":{"rendered":"http:\/\/gccwebsites.com\/startupsales\/?p=508"},"modified":"2015-02-22T22:47:56","modified_gmt":"2015-02-22T22:47:56","slug":"pain-and-the-sales-process","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/pain-and-the-sales-process\/","title":{"rendered":"Pain and the Sales Process"},"content":{"rendered":"<p>One thing we have talked about a lot in class that I have been thinking about is the issue of uncovering pain that customers have in order to better equip yourself to meet their needs. \u00a0As a salesman, I think it is easy to often push on the benefits and things what you are selling can offer your customer. \u00a0The negative side of that is that you can create an image of your product that does not help to deal with the pain that they are experiencing.<\/p>\n<p>As we have talked more and more about uncovering pain, the more I have really liked the idea of making sure you get the customer to talk first and find out what they need before you even sell your product at all. \u00a0This gives the customer the chance to build some trust with you, as well as allows you time to assess what they need and how you can help ease there pain. \u00a0This stems from a truth that I believe you can see in almost any relationship. \u00a0If you think that you know how you can solve a person&#8217;s problem you are not really going to get anywhere because you have not taken the time to understand what is going on. \u00a0Only once you understand what is going on will you be able to help.<\/p>\n<p>As I launch into my career in the sales world, I am working to think about working to uncover pain as I start to think about how I am going to sell. \u00a0I believe that if I can find good ways to uncover customers&#8217; pain right from the start, not only will I be a good salesperson, but I will actually be able to help my customers solve some of their pain issues.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>One thing we have talked about a lot in class that I have been thinking about is the issue of uncovering pain that customers have in order to better equip yourself to meet their needs. \u00a0As a salesman, I think it is easy to often push on the benefits and things what you are selling [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-508","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=508"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/508\/revisions"}],"predecessor-version":[{"id":518,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/508\/revisions\/518"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}