“8 in 9 of us “are engaged in what I call ‘non-sales selling.’ We’re persuading, convincing, and influencing others to give up something they’ve got in exchange for what we’ve got.”<\/p>\n
This weekend I found myself in a “non-sales selling” situation several times. I was down at Start Up Weekend Education in Pittsburgh. I was on a team with several other students from Grove City and we were all driven to win the competition. We received some advice from one of the organizers that we needed to have significant customer validation for our product.<\/p>\n
Yesterday my job was to go out into the streets by Frick Park to tell people about our product. My goal was get them to sign a document stating that they were interested in the product and would pay money for it if it came out. I walked around for about 2 hours with this purpose.<\/p>\n
Most everyone who I talked to were very interested in our product, however, some needed more convincing. One gentleman that I spoke to said that he would not sign my paper and expressed his concerns with the product. However, I was prepared to rebuttal and I addressed the concerns that he had. He told me that I had a very good response and he signed my document.<\/p>\n
There were two key things that I took away from that experience, 1) don’t give up as soon as someone rejects you and 2) be prepared. While it is important to focus on the initial pitch, it is just as important to be prepared to answer tough questions.<\/p>\n","protected":false},"excerpt":{"rendered":"
“8 in 9 of us “are engaged in what I call ‘non-sales selling.’ We’re persuading, convincing, and influencing others to give up something they’ve got in exchange for what we’ve got.” This weekend I found myself in a “non-sales selling” situation several times. I was down at Start Up Weekend Education in Pittsburgh. I was […]<\/p>\n","protected":false},"author":32,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-540","post","type-post","status-publish","format-standard","hentry","category-peter-durant"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/540","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=540"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/540\/revisions"}],"predecessor-version":[{"id":541,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/540\/revisions\/541"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=540"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=540"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}