{"id":5776,"date":"2019-04-17T17:25:47","date_gmt":"2019-04-17T17:25:47","guid":{"rendered":"http:\/\/gccwebsites.com\/startupsales\/?p=5776"},"modified":"2019-04-17T17:25:47","modified_gmt":"2019-04-17T17:25:47","slug":"sandler-rule-18-dont-paint-seagulls-in-your-prospects-picture","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/sandler-rule-18-dont-paint-seagulls-in-your-prospects-picture\/","title":{"rendered":"Sandler Rule #18: Don&#8217;t Paint Seagulls in Your Prospects Picture"},"content":{"rendered":"\n<p>In class we learned this Sandler\nrule about not forcing people to see things from only your perspective.&nbsp; This can be a difficult concept in that we\nwant to persuade or convince customers to buy a product or service.&nbsp; The seagulls example came from an art teacher\nwho drew a seagull in her student\u2019s picture, without the student wanting it\nthere.&nbsp; Although this is a more accidental\nincident, it relates perfectly to selling.&nbsp;\nThe customer needs to be able to have freedom of expression during the\nsale because if not they could get buyers remorse, resulting in a bad sales experience.&nbsp; Quality customer service is more than just\nkeeping in contact with the client; it is letting them have what they\nwant.&nbsp; This does not mean that we as\nsalespeople cannot also get what we want from a sale; it can be mutually beneficial.&nbsp; An example of a question could be something\nlike: \u201cDo you think that ____ would allow you to do this more effectively?\u201d&nbsp; This gives the customer a chance to reflect\non their needs and feel like you are really listening to them.&nbsp; So instead of trying to say exactly what you\nthink to the customer, try asking questions to help them discover what they\nwant by themselves.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In class we learned this Sandler rule about not forcing people to see things from only your perspective.&nbsp; This can be a difficult concept in that we want to persuade or convince customers to buy a product or service.&nbsp; The seagulls example came from an art teacher who drew a seagull in her student\u2019s picture, [&hellip;]<\/p>\n","protected":false},"author":216,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5776","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/5776","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/216"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=5776"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/5776\/revisions"}],"predecessor-version":[{"id":5777,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/5776\/revisions\/5777"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=5776"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=5776"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=5776"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}