{"id":733,"date":"2015-03-10T20:05:27","date_gmt":"2015-03-10T20:05:27","guid":{"rendered":"http:\/\/gccwebsites.com\/startupsales\/?p=733"},"modified":"2015-03-10T20:05:27","modified_gmt":"2015-03-10T20:05:27","slug":"apple-watch-what-are-they-really-selling","status":"publish","type":"post","link":"https:\/\/gccwebsites.com\/startupsales\/apple-watch-what-are-they-really-selling\/","title":{"rendered":"APPLE WATCH: WHAT ARE THEY REALLY SELLING?"},"content":{"rendered":"<p>This morning I read a <a href=\"http:\/\/www.forbes.com\/sites\/parmyolson\/2015\/03\/10\/apple-watch-analysts-expect-mediocre-sales\/\" target=\"_blank\">Forbes article<\/a>\u00a0speculating that the upcoming Apple Watch will have &#8220;mediocre sales.&#8221; The author backs this statement up by saying that the Apple Watch will add very little value to a potential customer&#8217;s life, because it doesn&#8217;t really have any features that the user doesn&#8217;t already get from their iPhone. &#8220;All of [the Apple Watch apps]\u00a0are little more than remote controls for the iPhone.\u201d<\/p>\n<p><a href=\"http:\/\/gccwebsites.com\/startupsales\/wp-content\/uploads\/2015\/03\/x_387a54d5.jpg\"><img decoding=\"async\" class=\"size-medium wp-image-744 alignright lazyload\" data-src=\"http:\/\/gccwebsites.com\/startupsales\/wp-content\/uploads\/2015\/03\/x_387a54d5-300x169.jpg\" alt=\"x_387a54d5\" width=\"300\" height=\"169\" data-srcset=\"https:\/\/gccwebsites.com\/startupsales\/wp-content\/uploads\/2015\/03\/x_387a54d5-300x169.jpg 300w, https:\/\/gccwebsites.com\/startupsales\/wp-content\/uploads\/2015\/03\/x_387a54d5.jpg 560w\" data-sizes=\"(max-width: 300px) 100vw, 300px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/169;\" \/><\/a><\/p>\n<p>I think the author of that article is completely missing the point. Apple doesn&#8217;t sell products because they are more technologically advanced or feature filled than their competitors (just <a href=\"http:\/\/www.phonearena.com\/phones\/compare\/Samsung-Galaxy-S5,Google-Nexus-6,Apple-iPhone-6-Plus\/phones\/8202,8626,8908\" target=\"_blank\"><strong>compare the technical specifications<\/strong><\/a> of an iPhone 6 Plus vs a Samsung Galaxy S5 or Google Nexus 6). They sell products because of the lifestyle and aesthetic associated with Apple.<\/p>\n<p>I know many enthusiastic Apple fans, some who could be considered borderline fanatical, and all of them have a few things in common; they love the Apple narrative\/lifestyle and the user-friendliness of the products. The Apple Watch has both of these things &#8211; finally an Apple product you can wear as a fashion accessory! And as a bonus, it makes your interaction with technology even more user-friendly by eliminating the need to dig in your pocket for you phone. I think that Apple knows its target market, and that the Apple Watch will do just fine.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This morning I read a Forbes article\u00a0speculating that the upcoming Apple Watch will have &#8220;mediocre sales.&#8221; The author backs this statement up by saying that the Apple Watch will add very little value to a potential customer&#8217;s life, because it doesn&#8217;t really have any features that the user doesn&#8217;t already get from their iPhone. &#8220;All [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":736,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[43,44],"class_list":["post-733","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-apple","tag-apple-watch"],"_links":{"self":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/733","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/comments?post=733"}],"version-history":[{"count":1,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/733\/revisions"}],"predecessor-version":[{"id":746,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/posts\/733\/revisions\/746"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media\/736"}],"wp:attachment":[{"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/media?parent=733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/categories?post=733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gccwebsites.com\/startupsales\/wp-json\/wp\/v2\/tags?post=733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}