Of course we know that Black Hat is bad and in some ways very unethical. But what exactly are the techniques behind Black Hat? One of the techniques used is called keyword stuffing, which basically is plugging in as many keywords as possible into an article. But is not effective in terms of rankings because […]
Black Hat SEO is a dangerous practice due to its manipulation of proper SEO tactics. While some Black Hat SEO strategies seem worth the risk due to their quick results, what should be understood is that these results come at a great risk. After the development of SEO as a professional field, major search engines […]
Informational content is a very important aspect of search engine optimization(SEO). If you want to boost your SEO site’s position starting with informational content is a necessity. Many people have trouble with this key aspect of informational content which will help answer vital questions of the customer from their site. When a site doesn’t answer […]
By Caroline Marshall When creating a business or personal blog, it is crucial to be posting regular content so that your audience is entertained and engaged. However, oftentimes it can become difficult to come up with ideas that relate to the audience and promote business. To come up with original ideas, here are the best […]
It is important to develop a coherent business strategy when it comes to tackling problems related to your corporation. For instance, perhaps a marketing team has been tasked with updating or editing the content on their businesses website. Before the team involves themselves any further with the project, developing a framework of tactics can equip […]
You may have heard of “Black Hat SEO,” a term used to describe dishonest SEO practices involving intentionally deceiving the user and search engine for increased views and a higher ranking on Google. You also might think that no one or no company would actually use those types of tactics. Unfortunately, there have been tales […]
Microsoft’s search engine Bing has recently been optimized with a newly enhanced artificial intelligence aspect. With it, users can phrase their questions and needs in much more complex ways. This will cause drastic changes in SEO as search will become more of a conversation amongst the server and the user. The artificial intelligence can respond […]
The Search Engine Optimization world is all about key word research. While this main tactic businesses use, an article argues that thought leadership is one of three tactics that should be considered more important in order to gain more online customers. Thought leadership is about how your customers perceive you and your brand. It is […]
Digital marketers are in luck because Google recently updated the features for their ads, making performance max campaigns easier and more accessible. Google announced the new features in an attempt to boost ROI, optimization, and receive deeper insights. There are several new features, one being brand exclusions. Advertisers are able to list there brands or […]
Sports are highly competitive markets. If you want people to read your articles, stay on your pages, raise your sales, and keep people coming back to your site for statistics, original content, interviews, or other content. Key Tips for SEO Optimization in Sports Finding your niche can help your goals on your website come into […]