Benefits of Google Analytics

Google analytics can be helpful for business analysis. It watches the amount of traffic a website gets and gives great insight into how to increase the number of views on your website. Right now, Google is switching from universal analytics (UA) to Google Analytics 4 (GA4). GA4 is has more metrics and benefits for digital SEO and marketing. Here are three things to know about Google Analytics what is does.

  1. GA4 will help you know where visitors are coming from. Find out how viewers are coming to your website.
  2. Helps you know where your visitors are going. Google Analytics tells you if they stay on your site, and if they go past your homepage.
  3. It will “optimize your optimization.” Businesspeople who work within SEO know that Google offers a ton of insight. Make sure to check more than just the homepage and strive to be your own mechanic of your website.

GA4 will have new tools and customizable analytics features. It watches the amount of page views, session duration, and bounce rate. It will also use more machine learning to insight more discovery as the online presence of businesses has become a major marketing strategy.

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6 Responses

  1. coughlinjd20 says:

    I agree that google analytics can be very helpful for business analysis. It can be a useful tool for behavioral analysis as it provides detailed information on how users interact with your website. It’ll be interesting to see how it continues to develop.

  2. hoviscc22 says:

    Google Analytics is a great tool that businesses should definitely take advantage of. It provides great insight on the traffic of a site, and also illustrates how well your site’s content is creating conversion. This could be a huge advantage to entrepreneurs in the near future.

  3. hoviscc22 says:

    Google Analytics is a great tool that businesses should definitely take advantage of. It provides great insight on the traffic of a site, and also illustrates how well your site’s content is creating conversion. I think the only reason entrepreneurs wouldn’t use it is if they haven’t been educated on its usage. It could prove to be a game changer for entrepreneurs.

  4. StullBW22@gcc.edu says:

    Great post I agree that google analytics is a very useful tool for looking into the statistics of how your website is doing and how you can optimize it. I enjoyed reading this and learning more about google analytics

  5. testacr22 says:

    Really nice post! I have also done some research on google analytics and it really seems like something that can be very useful when tracking the performance of your website. You are able to learn a lot from the data points that GA gives you. The new switch to GA4 seems like something that will be very useful, it is a general expansion of what google analytics was before, but now it is even better.

  6. nakhlacn17 says:

    I can only assume Google Analytics will continue to get more powerful and precise as time goes on. Taking time right now to learn the basics of using it will make things a lot easier when you need to use it in a career.

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