Real Estate SEO

With all of the digital resources available to us in today’s day, home buyers and sellers are increasingly using the internet to find their real estate agents, list homes, and buy homes. This can be extremely beneficial in all aspects. Listing your home online allows you to reach a much larger audience that can increase the chances of selling your house quickly. It can also help you save money on real estate agents that have high commission fees. Looking for a house online is much more convenient than driving around different neighborhoods looking for houses that are available. Some sites even have features to take a virtual tour of a house, making the process even easier.

People that are selling their homes online need to find the best ways to optimize their page, in this case their house that they are listing, to build an online presence and draw people to view their house. Improving real estate SEO can increase conversions on your site which can help your return on investment. Considering search volume of different key words and phrases can help you figure out which words and phrases are popular and will help increase conversions. The URL that you choose for your page is also important and should include the main keyword on your page.

Headers and page title are significant for real estate SEO as well. Including your keywords in headers and page titles can help search rankings. Visual graphics and pictures with alt text can also help search rankings. It is important to remember when choosing your key words and key phrases that more words will help your site rank higher which will lead to more conversions. Optimizing your listing and targeting local real estate traffic is the best strategy for real estate SEO and can help you sell your house faster or find the perfect house for you.

Real Estate SEO Guide for Agents | Zillow Premier Agent

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4 Responses

  1. brackengh says:

    This is a good one. My mom is real estate agent, where she post house on online where people can find homes. Looking for house could be challenging because they be a scam where my mom’s client has been through, which made everything harder.

  2. einolfcb22 says:

    This is a good demonstration of how important it is in any field to perform the necessary SEO optimization for a site. Optimizing a house listing page will more effectively reach buyers, and maybe therefore get the house sold more quickly, or for a higher price.

  3. kriegeral21 says:

    I’ve never really thought of the application of SEO to real estate, but I found this very interesting! Listing a house online definitely has a lot of benefits for both the seller and the buyer. It is important to understand how to optimize your listing to ensure you are reaching the correct target market.

  4. agateew23 says:

    Thanks for such an enlightening post, I haven’t thought about SEO’s application to real estate. It’s a great show of how important it is in not just Real Estate, but also any site to perform SEO practices to optimize one’s site. When it comes to listing a house, SEO is so important to effectively interact and get potential buyers/ clients to click on your page and increase foot traffic. SEO is the key to reaching the best target market possible, especially for Real Estate.

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