Have you ever wondered what all the extra stuff in some URLs is? For example, gcc.edu/admissions?category=majors=accounting&finance=undergrad. All the stuff after the question mark (category=majors=accounting&finance=undergrad) is called the URL parameters. Parameters are strung together by “&” and “=” symbols. When put together they are called query strings. These are things you can add to your URls […]
Sometimes the best research you can do in SEO is that of your competitors. Not only can you see flaws in their site, but you can gain inspiration for your own site. A lot of times, this research will point out niches and gaps you can take advantage of. This will allow you to create […]
Google released their January 2025 update to the Search Quality Rate Guidelines and it contains some interesting implications for AI content. They introduced stricter standards for evaluating a page’s quality, focusing especially on content generated by AI or AI tools in some way. Quality raters are now told to label pages with AI-generated content as […]