Like many successful businesses and organizations, Airbnb uses SEO to maximize good user experience for their current and future customers. They make their site easy to access and easy to navigate. It is very evident that their user’s experience with their brand and is a top priority and this is seen in how use good […]
SEO audits are necessary checkups for any website that needs to be ranked on Google. With the right tools, it’s possible to see what is and isn’t working, and how to fix any issues. An SEO site audit starts with choosing the right tool to crawl a site. Semrush Site Audit and Google Search Console […]
It is! User Experience, also referred to as UX, is important when it comes to SEO. Following our lecture today in Search Engine Optimization, I looked deeper into the weight that UX holds. Having a beautiful website is important but as we know, there is a lot more that goes into it. Semrush has a […]
SEO has dozens and dozens of different abbreviations and acronyms. It honestly starts getting a little confusing and hard to keep track. This blog post will shed light on one of those confusing abbreviations. We are gonna talk about XML site maps. XML stands for “Extensible Markup language.” It is similar to HTML, but it […]
Upon the introduction to XML sitemaps in class, I was interested to research more into the topic by reading an article by Search Engine Journal titled “How To Use XML Sitemaps to Boost SEO”. You can find that article here: How To Use XML Sitemaps To Boost SEO. In this blog post, I will detail […]
BLOG POST #10 Here are some tips to create topics for your SEO strategy from HubSpot. From using their tools, people can organize and research topics to provide great content for potential users. However, there are a few basic tips people must follow when creating content. The points I will cover are, to understand topic-based […]