Introduction I wish that SEO could be one-size-fits-all, but that isn’t the case. Many people will graduate and work for an business that potentially has a national audience and pre-established best practices for SEO. Those that want to work locally and start their own brick and mortar agency will have a different path to walk. […]
A search document released back in 2024 revealed how exactly Google used clicks, links, and content for ranking. This information was great for websites, as they then knew how to rank higher in the search engine. The things that people discovered were that links matter. Links are good when the website that links to your […]
For this week I read the section called “Ten Myths and Mistakes” in SEO For Dummies. After reading I chose four of the ten to share with you. #1 (Myth) It’s all about Meta TagsOften times people think that keywords and description tags are things to revisit after doing your meta tags. However, this is […]
Long-tail keywords target broad concepts and user intents. These keywords are typically three to four words which results in having a low search volume, competition rate, and cost-per-click. This leads into search engine optimization because optimizing your website with these keywords allows for higher ranking on Google. This is crucial because around 70% of all […]