Creating Content from HubSpot

BLOG POST #10

Here are some tips to create topics for your SEO strategy from HubSpot. From using their tools, people can organize and research topics to provide great content for potential users. However, there are a few basic tips people must follow when creating content. The points I will cover are, to understand topic-based content, to add your first topic, and to attach topic content. Although these topics are basic, it is fundamental to understand the importance of them. 

First, we must understand topic-based content. When we are creating content, we must make sure we have relevant content to our site or business. Even if you are trying to draw the attention of the user, you still need to be relevant with what you are offering. What is the main content you are trying to offer to your customer? What are their pain points? Are there sub topics that you would also like to cover? There are pillar pages. Pillar pages are the main content of  your page. Then you have subtopics which are the smaller topics within that page of the main content. You can use links between pages to make the content easy for the users to move around and find the information they are looking for. 

The next step is to add your first topic. HubSpot teaches you how to add the topic when using their tools. They also teach you how to create a new topic and the importance of it. You want to provide good content on your topic that will help inform your user. Then you want t o attach the topic content. HubSpot teaches you how to add content when using their tools and then they restate the importance of making relevant content to your site. With a pillar page, subtopics, content for these topics, and links, one can make their content engaging to users.