I have an e-commerce website that I was tasked with improving. The company behind it is small, operated by two people. As such, it seems appropriate to know the ins and outs of ecommerce SEO. Step 1: Keyword research As with any SEO, you should start with keyword research. Once you know your target audience, […]
Search indexing is by far the most important aspect of SEO that has not been discussed yet is getting your website indexed. If your website is not indexed by search engines, then it will never show up in search results, no matter how optimized your website is for search engines. There are two tools that […]
Websites are not the only thing people are searching for these days. YouTube has become a major source for tutorials, education, and entertainment. For content creators, YouTube SEO is important to rank higher in search and appear in recommendation feeds. These are some key aspects of YouTube SEO. Keyword Research Similar to web SEO, keyword […]
The PageRank Algorithm In 1996, two Stanford students, Larry Page and Sergey Brin, developed the PageRank algorithm as part of a research project for a new kind of search engine. The concept is quite simple: the algorithm calculates the importance of web pages based on the number of links pointing to them. The university filed […]
The Rise of Search Internet growth quickly outpaced human indexing efforts, highlighting the need for automated indexing. However, many of the earliest search tools were primitive and did not track any information beyond the website title. This all changed in 1994 when WebCrawler was born. WebCrawler was the first crawler to index entire pages and […]
Introduction The internet is young and search engines even younger. This leaves a period of time in internet history where people did not have access to search engines to conveniently search the web as we do today. Yet people still used the internet, so let us explore how online resources were found before search engines. […]