In today’s world of online sites competition is greater and more fierce than ever. Analytics are on the rise and are one major way you can create an advantage over some of your competitors. What are the Benefits? Yoast SEO is an attachment or plug in for sites that are created on WordPress that measures […]
In the digital era, where online visibility can make or break a business, leveraging the right tools is critical for success. Google My Business is a way for all businesses to standout and offers a platform for them to create a clear presentation of what their business is about. We will be looking at the […]
First impressions are one of the most important aspects of building status in the business world. There is no difference with online sites. A landing page is the fist page a viewer will see or come across from the link they have accessed. Whether your site is for information, e-commerce, or entertainment, here are some […]
Google My Business is a tool every business owner should become comfortable with. Let’s dive into exactly what Google My Business is. Google defines it as a tool that enables you to manage and optimize your business profile on Google. A business profile is a way for Google to recognize your business, and position it […]
A 404 error page may be an inconvenience for the customer, but that doesn’t mean a site can’t use it for their benefit. A site can maximize the users experience, and their 404 error page by creating it to be unique and relevant. Every brand/site has a personality. Showing your site’s personality on a error […]
When most people hear the term link baiting, they immediately think of it as being an unethical technique in SEO. However, link baiting is completely ethical if it is done correctly. What Is Link Baiting? Link baiting happens when a user/company creates content for the purpose of obtaining inbound links from other relevant websites. The […]
Credibility: In today’s world social media has grown to become one of the top ways for people or businesses to share content. People do not only seek content from social media, but they also seek reviews and credibility a person/business may or may not have. When a business is looking to serve a niche market, […]
Black hat SEO is an unethical tactic that intends to manipulate the search engine in some type of way. These tactics of black hat SEO rarely have the user’s best interest in mind. There are levels to black hat SEO, with some of the higher ones possibly resulting in some sort of damages to the […]
Every business has a cycle of seasons that they know or they should know. Trends during certain times of the year can be determined by collecting and analyzing data based on the time of the year. Optimizing your keyword selection seasonally can lead to major competitive advantages over your competition. After selection your keywords, its […]
SEO is becoming increasingly important for all businesses, but it may be more important out of the gate for startup businesses. Now more than ever it is hard to stick out online due to the over populated industries. SEO is one key way to immediately stand out and gain a competitive advantage over your competitors. […]