Sometimes the best research you can do in SEO is that of your competitors. Not only can you see flaws in their site, but you can gain inspiration for your own site. A lot of times, this research will point out niches and gaps you can take advantage of. This will allow you to create […]
Black Hat SEO is a set of practices that intend to increase rank in search engines by using tactics that violate that search engine’s terms. Some black hat strategies include content automation, doorway pages, hidden text or links, keyword stuffing, reporting competitors without merit, sneaky redirects, cloaking, link schemes, guest posting networks, link manipulation, article […]
Google analytics is a great tool that tracks how much traffic your site gets, and the success of converting those users to clients. It is also now free to use, which makes it a usable tool for any business. There is plenty of data about sites that can be pulled by this tool. Site owners […]
ChatGPT has recently faced litigation in Italy. After discussing and reviewing the effects of ChatGPT, Italy decided to ban the use of the AI tool. Across the world, countries are disputing what the right measure is to regulate the use and growth of AI technology. There are also many users of ChatGPT that have filed […]
Backlinks are links that bring users from one website to another. They are one of the most important aspects of SEO. They can play a big role in increasing traffic to a site and adding valuable content to sites. It is also a factor search engines consider when ranking pages. The better-quality backlinks you have, […]
Long-tail keywords are more precise keywords users use when nearing the search result they want. For example, long-tail keywords are typically utilized when users are searching for a specific product they want to buy. Typically, these more specific keywords don’t have as much traffic as broad terms, but they can be much more valuable. Long-tail […]
Microsoft’s search engine Bing has recently been optimized with a newly enhanced artificial intelligence aspect. With it, users can phrase their questions and needs in much more complex ways. This will cause drastic changes in SEO as search will become more of a conversation amongst the server and the user. The artificial intelligence can respond […]
Google analytics collects data from websites and then uses that information to provide insights into your business. To do this, you first must make a Google Analytic account. Next you need a piece of JavScript code that will measure the traction of the site. Now when someone visits the page, the code will collect information […]
SEO is only becoming more and more important when consumers are in search for a vehicle. When buying a car, many consumers first spend a lot of time researching. Obviously, this is typically done on the internet. This means that it is vitally important that car dealerships can present deep information of their vehicles, and […]
SEO is marketing in a purely digital form. The objective for SEO is to make web pages as easy for search engines to “crawl” as possible. This will likely help the website’s visibility in the search results, resulting in a higher chance of reaching customers. SEO is a major tool for businesses to master. According […]