How and why is it so effective? Amazon has adopted a tactic that has been so effective for many years. When you add something to your Amazon cart you will automatically be reccomened what people who also bought the same thing as you bought. This tactic has gotten the best of me and I have […]
Crazy Weather Example Recently we have had some crazy weather events in our area and I would like to highlight some ways in which we can stay informed using keywords. The flooding impacted much of Western Pa, and it has been highlighted in most of of news broadcasts from the city of Pittsburgh. To find […]
How it is set up? Facebook is very confusing to younger audiences even though the younger generations are more tech-savvy. Gen X uses Facebook the most out of every generational group. Gen Z, Gen Alpha, and Millenials use Instagram and TikTok primarily. The Facebook setup seems very clunky to me and not user-friendly. Pros As […]
Background TikTok is a platform where users can post and interact with short-form videos of special interest, popular trends, and routines are some of TikTok’s genres within the app’s current algorithm. Users can go “viral” with these said genres using certain hashtags/editing styles and posting trendy at certain times. Trends aren’t popular forever and most […]
HOKA History Unless you are already familiar with the brand HOKA was mainly founded to fill a niche in the running and hiking community. HOKA was founded in 2009 by Nicolas Mermoud and Jean-Luc Diard, the brand’s name itself is derived from the Maori language phrase “hoka one one,” which translates to “fly over the […]
Overview Knowing our competition in business is very important in optimizing SEO. SEO can not be accomplished properly without knowing our competition because we do not know how to market ourselves differently than other businesses. Business Examples Competition is different in every field of business from “The Best Dog Groomers” in my area to “Cheapest […]
Why is knowing your audience so important when it comes to SEO? Audience is very important because it can determine who will flock to your site and by knowing your audience it’s a good practice to see if you are catering to the right people. If a site is very technologically advanced then someone older […]
How American colleges are using LiveChat to it’s best ability LiveChat is an SEO tool and website device that is seen primarily on college websites, including Grove City College. LiveChat appears on Grove City College’s website as a help tool for anyone who may have a question about the college. During working hours student workers […]