The rules of the game are constantly changing within the digital landscape, where SEO is the keystone of being online. The newest player to join the game is artificial intelligence or AI, and it is changing the game and making many adapt to the new norms. Smarter Search Algorithms: Search algorithms that are powered by […]
Functionality is of top importance in the digital realm where website act as a digital storefront. Not only do websites have to be visually appealing and easy to use, but they also have to be easily found on search engines. This is where plugins become of utmost importance. Understanding the Power of Plugins Plugins are […]
Unraveling the Mystery Behind PageRank Search engines act as a beacon in the online world for users to find the websites they are looking for in the vast world of the internet. At the core of search engines there is a complex algorithm that is called PageRank, which is crucial in how websites are ranked […]
Demystifying the Dreaded 404 Error: In the mystifying world of the internet, hitting a roadblock known as a 404 error can feel like reaching a dead end. It can be frustrating and feel like all progress was for nothing. In reality, these errors are not as daunting as one may think if you know the […]
In the expansive world of the internet, mastering the practice of link baiting is crucial in receiving page traffic, especially when countless other websites are competing for the same attention. Link baiting is a useful tactic, even though at first glance the phrase looks like a deceptive tactic. So what exactly is link baiting? Link […]
Understanding who the target users of your website consist of is crucial to the success of your business. Below is a concise guide on how to determine your audience effectively. Market Research: First and foremost, market research is required to identify the demographics of your audience, as well as their likes and dislikes and their […]
In the expansive world of the internet there is a small but powerful tool that is often overlooked. This tool is called a metatag. Their importance is more than most may think. Metatags play a huge role in shaping a website’s ranking, online presence, and visibility. What are MetaTags? “A metatag is a special HTML tag that is […]
Black Hat Practices are deceptive and dangerous tactics that are employed to cheat the system of search engines. They are commonly used in sneaky ways and should be avoided when creating honest content. Below are fourteen common practices that were discussed in a Search Engine Optimization class that are useful in knowing so that they […]