Metadata serves as the skeleton for your website by providing information about the data on your site. This data can be optimized just like the content on your site. Here are three kinds of metadata that can be optimized: Title metadata is the most important data on your website. It is what leads your page […]
If SEO is Search Engine Optimization, then AEO is Answer Engine Optimization. Answer Engine Optimization is poised by some, such as Forbes’ Council Member Giri Devanur, to be the future of SEO. AEO focuses its optimizing efforts on one goal: being the primary answer to any question asked. Have you ever typed a simple question […]
SEO is a fixture in today’s world of online marketing and ecommerce. Since the practice is unavoidable, here are three tools you can use to boost your business’ SEO. If keywords are still a confusing concept, Ahrefs will be your best friend. The service searches your website from top to bottom, helping you find the […]
Backlinks are an SEO tool which is rapidly growing in popularity. What makes a good link? Here are three qualities of a good link: Anchor Text is the words used to put the link in the content. When you read blog posts, it will usually be highlighted and underlined in a different color to denote […]
What goes through a user’s mind when they make a search? There are four main types of search intents that define the purpose of a user’s search and make it easier for you to target your content towards their searches. An informational search is made when a user has a problem that can be solved […]
Writing a blog post with SEO in mind might lead you to focus on including as many keywords as possible, but there are other essential aspects of writing that will not only attract readers but keep them engaged in your writing. Here are three tips for writing that will engage readers. Not only should the […]
Black Hat SEO is a dangerous practice due to its manipulation of proper SEO tactics. While some Black Hat SEO strategies seem worth the risk due to their quick results, what should be understood is that these results come at a great risk. After the development of SEO as a professional field, major search engines […]
Developing a well-functioning website that integrates SEO may seem like a challenge initially, but in 2023 it is essential for business owners hoping to reach their audience. Here are three interesting statistics about the world of searching to convince you of your need for SEO. If you as a website creator are ever discouraged by […]
SEO has innumerable benefits for business owners and website creators, but oftentimes there are tools and tips that go unnoticed by those working in SEO. “Shoulder Niches” are one of these secret tricks. A Shoulder Niche is a specific field or topic that relates to your main topic in what may seem like a very […]
Keyword Research is essential for those who are designing and maintaining websites with content they want to be discovered. While the world of SEO may seem complicated, beginning the process of optimizing your website starts with keyword research. Just like your potential viewers, you must first do some searching yourself. Keyword research begins with asking […]