The world of professional lacrosse underwent a digital revolution when the Major League Lacrosse (MLL) gave way to the Premier Lacrosse League (PLL). One of the key drivers of this transformation was Search Engine Optimization (SEO). While the MLL relied heavily on traditional marketing methods – local media coverage, stadium promotions, and word-of-mouth – the […]
SEO plays a huge role in helping the Professional Lacrosse League grow because it makes the league easier to find for people who aren’t already fans. Most new viewers don’t search for the PLL by name. They search for things like “how to watch lacrosse,” “best lacrosse players,” or “lacrosse rules.” If the PLL ranks […]
Link building is when other websites link back to your own website to improve its authority and search engine rankings. Backlinks come from the most trusted sources and serve as an insight for others to understand your reputation. Backlinks also make it much easier for people to find the resources you’ve created, because they are […]
Have you ever wondered what all the extra stuff in some URLs is? For example, gcc.edu/admissions?category=majors=accounting&finance=undergrad. All the stuff after the question mark (category=majors=accounting&finance=undergrad) is called the URL parameters. Parameters are strung together by “&” and “=” symbols. When put together they are called query strings. These are things you can add to your URls […]