Rich Snippets (also known as “Rich Results”) are normal Google search results with additional data displayed. This extra data is usually pulled from Structured Data found in a page’s HTML. Common Rich Snippet types include reviews, recipes, and events. The vast majority of Google search results display the same 3 pieces of data: title tag, […]
Nowadays, content is supreme in the digital world. Countless people utilize its benefits, like bloggers, businesses, influencers, etc. By creating the right kind of content, you can increase the likelihood of success online. But what if we didn’t use content to just meet means-to-an-end, but as a product to be a resource for other people? […]
Keywords are the building blocks of online search, everything about search is built around them. From bots to many SEO tools, keywords guide users to the information that they need. While many are familiar with traditional keywords (restaurants in Pitsburg), long-tail keywords are one of our biggest assets. If used correctly they can unlock new […]
High-quality and perfectly relevant images for your brand available instantly and inexpensively. Sound like an SEO dream? Enter AI-generated images which can be just that. Below I will cover a few of the distinct advantages and uses of these images. Freshness is King: Stand Out from the Stock Photo Crowd Stock photos often feel disingenuous […]
Negative SEO, also known as adverse SEO, is the attempt to harm a business’ visibility in search engine results. The goal of this type of SEO is aimed at stealing keyword rankings and traffic. The purpose of this tactic is to make the target website look like it is using SEO spam tactics that violate […]
When thinking of building your own site, there are a few things that you should keep in mind in order to build something that is not only helpful but also relevant to the user. Number one would be to write conversationally meaning that you should read it aloud to yourself to see if it makes […]
In a world flooded with digital content many brands recognize the need to leverage social media to better engage with their audiences. By leveraging quality social media content as a part of their SEO brands can significantly improve their online presence. The Benefits of using Social Media for SEO include How to do this Here […]
The digital world is constantly changing. One of the biggest changes recently is the introduction of AI. AI is changing the SEO landscape in a few key ways and it is essential for businesses to understand how to leverage AI to keep up with the market. AI Applications in SEO AI tools often used for […]
Black hat SEO is an unethical tactic that intends to manipulate the search engine in some type of way. These tactics of black hat SEO rarely have the user’s best interest in mind. There are levels to black hat SEO, with some of the higher ones possibly resulting in some sort of damages to the […]
All the different SEO terms, tags and techniques can be really really confusing, so here is a nice example for how to optimize a basic page or post. 1: content: make sure it’s interesting and relevant. While not the most serious topic, here we will write a page that talks about a funny looking fish. […]