In the early days of SEO, a common practice to get your site to rank high on search engines was to put words related to searches absolutely everywhere in your site. This practice is called Keyword Stuffing. While this tactic used to be beneficial, it is now both ineffective but also frowned upon by search […]
Having a blog is a simple and effective way to improve website SEO. A blog lets a website add new content regularly, which signals to search engines that the site is active and relevant. Websites that are frequently updated tend to perform better in search results than those that rarely change. Blogs also help websites […]
Keywords. Search Engine Optimization. Meta tags. We hear so much of this search engine lingo, but what does it actually all mean? Let’s break it down. Keywords are one of the most important parts of search engine optimization, these are the words that people tend to type into a search engine when they are looking […]
AI search engines are on the rise as people value the quick and easy access to the information it provides. AI’s like ChatGPT, Perplexity, and Gemini are some of the main contributors to this rise. To keep up with the users demand of this information, a new marketing strategy has arisen. Generative Engine Optimization (GEO), […]
Search Engine Optimization and content marketing go closely hand in hand. They have interdependent strategies. Content marketing is the process of creating valuable, relevant material such as blogs, videos, and infographics that help to engage with consumers and all types of audiences. Search Engine Optimization is the driving optimizer for that content to be ranked […]
Almost 60% of all content today is AI-generated. And 50% of readers can spot it. When they do, they often label those...
Link building is when other websites link back to your own website to improve its authority and search engine rankings. Backlinks come from the most trusted sources and serve as an insight for others to understand your reputation. Backlinks also make it much easier for people to find the resources you’ve created, because they are […]
For this blog I found an article on Search Engine Optimization and Content Marketing. I just took content marketing in the fall and found it really entertaining and know that these two things can go hand in hand and wanted to see how they can be used together. This article was particularly looking at the […]
Blog Post #3 My inspiration for building my mother website and Brand is Teil art. I read an article about how word press works and how many services it offers. It reminded me about how UX elements she uses. Teil is an artist that my mom really admires who is more established in the art […]
This week I read a very interesting article called Rising Generative Engine Optimization (GEO) Trends for 2026 on SEO.com https://www.seo.com/blog/geo-trends/#151-4 there was one aspect of the article that I felt were iffy at least from a traditional SEO perspective. was the idea that businesses should try to get mentions on aggregating websites and mentions on […]