Because of our culture and the modern advancements of technology, specifically when it comes to kids’ toys, marketing these products and properly understanding how to best reach its customers have become crucial to the success of many businesses. Parents are always looking for high-quality, lasting, safe and family friendly, age-appropriate toys for their kids. Understanding […]
This week for my Search Engine Optimization blog post, I wanted to use an article from wordstream. I chose wordstream because I used that site for my keyword research draft last week and I found the information really interesting. The article is talking about what SEO is an provides a guide to start using SEO […]
For small to medium sized businesses, getting a company’s name to consumers can be incredibly difficult. Small business SEO is a very powerful way to bring your company’s unique value proposition to a larger audience. Even a business without many employees can have a wide reach, but to do so requires some work. Often, smaller […]
In order to captivate your audience, you need to find something that makes you stand out. First, do some competitive research. Whether you are trying to build a brand from the ground up, creating a new product line, or even starting a new marketing campaign, it is important to always keep asking yourself: “What can […]
Generating good, useful keywords for your site is one of the most crucial parts of SEO. Without keywords that capture the intent of your target users, you cannot be found and therefore your SEO efforts fail as well as even your company itself if it relies heavily on SEO. But how do you generate useful […]
In my personal research and lessons from class, I have learned a lot about AI. However, in recent developments, AI is quickly becoming a game changer for SEO marketing. As someone who is very fascinated with the subject, I think its very important to learn more about the subject overall. First off, AI is making […]
Title tags are probably more important than we think. Title tags are the words you see that you can click on to travel from the SERP to a webpage. We only look at them for a few seconds, but it’s in that miniscule amount of time that we determine whether a website is relevant to […]
When most people think of SEO and ranking on the SERP, they think about those popular short phrases that everyone is searching. In doing this, they are leaving behind a vast market of long tail keywords that they should be targeting but are not. Long tail keywords are keywords that have lots of words in […]
Good Search Engine Optimization has several crucial components. The first of these crucial components is fully knowing and understanding your audience and customers. Understanding who you are trying to reach is the most important thing in SEO because you filter through how customers will most likely be searching your business or product and try to […]
Is Search Engine Optimization worth it? Is it really as good as people say it is? And how can we ensure it will work? In an article by Contentoo, these questions and more are answered, and the true meaning behind search engine optimization is discussed. For some people, search engine optimization is a “powerful marketing […]