There has been a lot of buzz lately about Google’s decision to phase out its popular web analytics tool, Google Analytics, and replace it with a new platform called Google Analytics 4. While the move may seem surprising at first, it’s actually part of a larger shift in the digital marketing landscape towards more privacy-centric […]
When you pull out your phone and navigate to a browser to click on the microphone icon or say, “Hey Siri” and ask a question, that is considered a Voice search. Voice search is becoming increasingly popular as it allows for a more natural and conversational way of searching. Additionally, it provides a method for […]
Audience-targeted content is a strategy in SEO that focuses on creating content tailored to the specific needs, interests, and preferences of a particular group of people. Rather than targeting for high traffic volume, this approach focuses towards specific demographics. This method aims to attract and engage a specific group of users that are likley to […]
When a young entrepreneur is starting a business, they have to keep the end user in the forefront of their mind. Especially when it comes to their online presence and their website for their startup. They should be asking questions like, who are they trying to reach? How do you get someone to come back […]
Considering how huge the topic of SEO is in today’s technologically advanced world, it’s not hard to understand that there are many SEO experts who have pioneered new ways of thinking about SEO and who serve as thought leaders in the discipline. Neil Patel is one of them. Neil Patel is the founder of CrazyEgg, […]
After hearing about these in class I decided to learn more about this medium. What surprised me is that it is not a GIF. GIFs date back to the 80s and are not able to be high quality enough to handle a cinemagraph properly. A cinemagraph is a super high-quality image that is yet much […]
Search engine optimization (SEO) is critical for any business that wants to attract organic traffic to its website. However, many businesses make common SEO mistakes that can harm their rankings and online visibility. Here are some common SEO mistakes to avoid: In conclusion, avoiding common SEO mistakes is critical for any business that wants to […]
Backlinks are links from other websites that point to your website. They are an essential component of any successful search engine optimization (SEO) strategy. Backlinks are one of the most critical ranking factors for search engines like Google, and they help establish your website’s authority and credibility online. Here are some reasons why backlinks are […]
During the AI+Education Summit that is held at Stanford University there was a lot of discussion with the most recent advancement in technology, Chat GPT. The introduction of artificial intelligence has already made a huge impact on the lives of students and professors. One of the studies showed that 30% of all college students use […]