Neil Patel is an entrepreneur and the co-founder of Crazy Egg and Hello Bar. He helps a lot of well-known companies such as NBC and GM build their revenue with his online marketing tips and tools. He is known as a top influencer on the web by The Wall Street Journal, and one of the top […]
There have been statistics that because of the pandemic, there has been a 44% increase in new companies formed from 2019 to 2022. About 5 million new businesses opened in 2022 alone. Also recently, many online shoppers are looking for small businesses to support. More and more small businesses are looking to grow their online […]
Set Your Organic Search Baseline. Ask yourself: how visible is your website now? That is your baseline. Figuring out how visible your domain is on different devices and getting an overview of the types of traffic you get is important. Look at your competitors website and see how you can compete against them and get […]
Backlinks are an SEO tool which is rapidly growing in popularity. What makes a good link? Here are three qualities of a good link: Anchor Text is the words used to put the link in the content. When you read blog posts, it will usually be highlighted and underlined in a different color to denote […]
Last week, we had a guest in class, Connor Grieb, who is the founder of SEO Vineyard. His company is a Pittsburgh-based SEO business that helps customers “with all your digital marketing needs!” As he was walking us through SEO Vineyard, how it works, and how they advertise, he brought up their blog and mentioned […]
One aspect of SEO that is often overlooked is local SEO, which focuses on optimizing a website for a specific geographical location. Local SEO is important for businesses that rely on local customers to generate revenue. For example, a restaurant, hair salon, or pet store. These businesses rely on people in their local area finding […]
First off, what is link baiting? Link Baiting is creating content that other bloggers and publishers want to be able to link to it. Making linkable content creates more organic search visibility. How we implement it https://backlinko.com/hub/seo/linkbait
Here are some tips on the internet I found to help you to improve your website and SEO rankings. I found this all very interesting because a lot of it relates to what we are learning in class. These 12 tips are super helpful because they give an outside perspective of what it takes to […]
Connor Grieb is someone who I admire very much because he was sitting in the exact same seats I am sitting in currently at Grove City. While Connor was at Grove City College he took an interest into SEO and instead of letting time pass for him to get serious about making it a career, […]
Website architecture is the hierarchy of pages on a website and how they are all connected. Website architecture is important to SEO for a few reasons. The first reason being that it helps search engines find and index all of the sites pages. The seconds reason is that it spread authority throughout the webpages through […]